Nexters' fantasy RPG, Hero Wars, surpasses 150 million lifetime installs, marking a significant milestone for the five-year-old title. Despite intense competition, Hero Wars continues to perform well in revenue charts, a testament to its enduring popularity.
While its overall quality isn't directly assessed here, the game's continued success, particularly its recent install surge, is noteworthy. One contributing factor might be its unique, albeit sometimes unusual, advertising campaigns.
A Successful Collaboration
The recent collaboration with Tomb Raider is likely a key driver of this latest milestone. The association with a well-established franchise like Tomb Raider likely boosted credibility and attracted players previously hesitant due to the game's distinctive marketing style. This successful partnership suggests future collaborations are a strong possibility.
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