Stumble Guys and Barbie are teaming up again, but this time, it's not a video game collaboration. Instead, get ready for a brand-new toy line! This exciting partnership will feature limited-edition plushes and action figures of Barbie and Ken in their Stumble Guys avatars.
Exclusively available at Walmart in the US and other international retailers, the collection includes blind box figures, six-pack sets, and of course, those adorable plushes. Perfect for Christmas gifting!
This collaboration highlights Stumble Guys' strategic approach to leveraging successful partnerships to maintain its market dominance. The game's mobile-first strategy, unlike Fall Guys, has proven incredibly successful. Barbie's consistent rebranding efforts align perfectly with Stumble Guys' goal of capturing the attention of a new generation of players.
While this toy line might not directly impact gameplay, it's a testament to Stumble Guys' success. For more exciting news on upcoming releases, check out our new series, "Ahead of the Game," featuring our latest subject, "Your House."